Catalyst: dtVL Startup Loan is an initiative of down town Venture Labs Foundation (dtVL), the incubator of Assam down town University (AdtU) aimed at empowering early-stage startups by providing financial assistance in the form of an interest-free loan. This scheme reflects our commitment to fostering innovation and entrepreneurial growth across diverse sectors.

Key Features of the Loan

• Loan Amount: Up to Rs. 2,00,000.

• Interest-Free: No interest will be charged on the loan.

• Sector Agnostic: Open to Startups from all sectors.

• Repayment tenure: Complete repayment on or before 365 days from the date of disbursal.

Eligibility Criteria

1. Startup Stage: Applicant Startup must be in one of the following stages:

• Early Revenue Stage: Demonstrating initial sales or early traction.

• MVP Stage: Minimum Viable Product ready for testing or market launch.

• Pilot Launch Phase: Conducting pilot operations to validate market demand.

2. Registration Status: Preferably registered as a legal entity in India (Pvt Ltd, LLP, Partnership etc.). Assistance with registration may be provided if required.

3. Ownership Criteria: The startup must have at least 51% ownership held by Indian citizens who are also the founders or co-founders of the business.

4. Scalability and Innovation: The business idea must scalability and a clear market need.

Application Process

• Pitch Deck: A comprehensive business plan with financial projections along with proof of traction, revenue or a Minimum Viable Product (MVP).

• Founder/Co-founder Contact Details: Accurate and up-to-date contact information for effective communication.

1. Submission of Application: Interested startups are invited to submit the online application form available on the dtVL website. The application should include the following:

2. Screening and Evaluation: Applications will undergo initial screening by an expert panel to ensure alignment with the program's objectives. Shortlisted applicants will be invited to present their business plans and loan utilization proposals and the Final loan approvals will be granted based on the recommendations of this panel.

Loan Utilization Guideline

The loan must be used for business purposes, such as:

• Operational costs associated with scaling up.

• Marketing and customer acquisition.

• Product development and prototyping.

• Procurement of equipment and technology.

Funds must not be used for personal expenses or activities unrelated to the approved business plan.

Incubation Support and Benefits

• Incubation: Startups selected under this program will be formally onboarded as incubatees at down town Venture Labs (dtVL) which will help them access a range of incubation services and resources available to support their growth and success.

• IPR and Legal Support: Selected Startups will receive assistance with intellectual property (IP) filing and access to legal support services through dtVL’s network of advisors and consultants.

• Exposure to AdtU’s 8,000+ Campus Customer Base: Selected Startups will have the opportunity to showcase their products or services to the vibrant community of over 8,000 students, faculty and staff at Assam down town University. This captive customer base can provide an ideal platform for market testing and early sales.

• Opportunity to Connect with Potential Investors and Industry Experts: Through dtVL’s extensive network, Startups will have opportunities to engage with potential investors and experienced industry professionals. These connections can pave the way for securing funding, forming strategic partnerships and gaining valuable insights for business growth and long-term success.

Repayment Terms

• The loan must be repaid in full within 365 days from the date of disbursement.

•  Selected Startups will be required to provide post-dated cheques and sign the Loan Agreement and/Incubation Agreement with dtVL.